If you're a Chamber, CVB or Downtown Organization, you're involved in community special events. You either put them on yourself, hire someone to put them on, consult with them, help connect them to sponsors and other resources, etc.
However you're involved, we hope you'll pass along our info to the right person. A mural is a fantastic addition to your event. It's highly visual---it's great "eye candy". It brings a very warm-and-fuzzy sentiment---having kids, parents, teens and seniors all paint or color together. And it's a high-throughput activity---a mural can accommodate dozens of people at a time, and hundreds of people throughout your event day. And it's a great sponsorship activation activity. Businesses love having their name attached to activity like this.
These are the most common product for Community Festivals. The mural comes to you in one piece, grommeted like a regular banner, and can be a free-standing activity with the use of our stand.
These will work if you have a wall, fence or side of a building to put it on. It's much less expensive than the Tarp and Stand combination, provided you have the wall. We've had some events tell us it made financial sense to build a simple plywood structure to make it work.
Table-Size Coloring Sheets
These are great for community events. Just put Table Sheets out on 8' tables and with crayons, and you have an activity area. Lots of people can color at a time, and it takes a long time to finish them. They're also great to hang around after the event, or perhaps give to your event sponsors as a "Thank You" that they can hang in their store afterwards---sort of like refrigerator art for the event.
Thoughts on How to Use Them
A Mural as a Sponsorship Activation Activity
Most of our festival clients find a business, or several businesses, to sponsor their mural. We'll then customize the design with the full-color event and sponsor logos, and theme the mural to match your event theme, or possibly a theme to promote a sponsors message. (We're working on a blog post to show examples of sponsor message designs.)
Obviously, when you arrange the sponsor, we speak to you and not directly to the business. But in the instances where businesses contact us directly to buy, they give us great reports on the mural as sponsorship activation activity. They love the warm-and-fuzzy nature of the activity. They love that lots of age groups come paint together. They love the "stickyness" factor--that people stick around long enough for product pitches, samples, etc.
How Can We Customize Your Design?
Putting logos and big text headlines into a mural design is the easiest part. We have hundreds of designs ready to go, or we can break apart our designs to mix and match the characters you'd like. We can even draw new characters and buildings, so the mural can really represent your event, your activities, or your town.
Are You Bringing Shoppers Downtown?
If you have events with the intent to bring shoppers downtown, how about a mural featuring some of the businesses downtown? We can draw in specific buildings or storefronts, or your downtown landmarks. Consider getting 10 businesses to split the cost of a mural, and we can feature them all in the design.
Wipeable vs. Single-Use Materials
Most community festivals opt for our Single-Use Tarps or Single-Use Paper murals, as they like to customize the mural with this year's theme, title, sponsors, etc. However, with our Wipeable materials, you can get a mural that you can reuse day-to-day, then reuse at the following year's event, and possibly even years past that. In this case, your mural sponsor(s) can get multiple years from their investment. (Or... See the next section to switch sponsors year-to-year on a Wipeable mural.)
Switching Sponsors Year-To-Year on Your Wipeable Mural
Here's an idea for getting fresh sponsorship dollars every year... We usually incorporate sponsor logos on a "signboard" within the design. We can create the logo portion---within the sign---to be a removable piece. Then next year, we can just print you a new logo piece to replace it. It would be printed of the same material, with a velcro attachment.